The University of Central Arkansas (UCA) College of Business has named Dr. Gordon Schmidt as the new chair for the Department of Marketing and Management. Schmidt began his role on July 1.
As department chair, Schmidt will collaborate with faculty and supervise department activities that support the college’s mission to provide an innovative and relevant curriculum combined with hands-on student experiences in the business community. He will teach courses related to human resources, leadership and organizational behavior. Schmidt will also continue his research in the future of work, virtual leadership, neurodiversity and how leadership differs across contexts.
“Dr. Schmidt brings a vast knowledge of leadership gained during his 20-year career,” Dr. Timothy Bisping, dean of the College of Business, said. “In his books, he skillfully engages his readers to examine management practices through popular culture references.
“I look forward to the creative ways he will help guide our college in the future.”
Before assuming this role of department chair at UCA, Schmidt served as the director of the David and Sharon Turrentine School of Management at the University of Louisiana Monroe. His longest tenure was nearly 12 years of leadership and teaching roles at Purdue University Fort Wayne, the largest university in northeast Indiana.
In addition to teaching and administrative roles and authoring books, Schmidt has offered his expertise as an organizational consultant for the last 10 years and currently serves as a book series editor for Emerald Publishing, a global academic press focusing on scholarly journals, books, and teaching case studies.
“I’ve been very impressed by the quality of teaching and research happening here at UCA for a number of years,” Schmidt said. “When I saw an opportunity to join the amazing team here, I jumped at it.
“I’m pleased to be a part of the team here at UCA that helps prepare our students for success both today and in the workplace of the future.”
Schmidt earned his Doctor of Philosophy and his Master of Arts, both focused on Industrial and Organizational Psychology, from Michigan State University. He also completed his Bachelor of Science in Industrial and Labor Relations from Cornell University.
About the UCA College of Business
Established in 1969, the UCA College of Business offers more than 20 undergraduate and graduate degree paths and certificates to equip current and future business professionals to successfully and ethically meet the changing business environment. Maintaining its AACSB accreditation since 1984, the program offers a thorough business education as well as opportunities for hands-on experience and industry networking. For more information, visit uca.edu/business.














UCA Director of Athletics 

For the second time in three years, UCA had a winning team in the Governor’s Cup Business Plan competition. The UCA Governor’s Cup team, Clara Vision Clinic, placed 3rd place in the Small Business Category for their Plan/Pitch with an additional win in the Small Business 90-Second Pitch. The winning team members are Aydia Haymond and Eden Adams with Dr. Duggins serving as their advisor.
Lakoda Caldwell and Caitlin LaCerra (both accounting majors) received the Exceptional Achievement in Service Learning Award from CETAL for their participation in VITA this Spring.
The UCA Chapter of Beta Alpha Psi and Landmark joined together for a service activity. They created snack bags for families staying at the Ronald McDonald House in Little Rock.
The genAI paper published in April 2024 by Drs. Mike Ellis, Mike Casey, and Jeff Hill, “
The new Finance Club was awarded as
The Conductor continued its workshop series and pitch competitions. Chris Brown took home a cash prize as the “Judges Choice” while Alejandra Alvarez won the “Audience Choice” prize.
Doug Voss invited Brian Evans, Arkansas Speaker of the House to talk to his Safety & Motor Carrier Policy class. He represents District 68 which includes the city of Cabot, as well as portions of Lonoke County.
Students from UCA competed in business-related events at the State FBLA Collegiate Leadership Conference in El Dorado, and we had 2 winners! Kaddie Bailey won 1st place in Computer Applications, 1st place in Customer Service, AND was elected State President of FBLA Collegiate for the upcoming 2026-2027 year. Marcella Leon-Colon won 3rd place in Public Speaking. They will both be eligible to compete at the National FBLA Conference this summer. Thanks and congrats to Marsha Carson for successfully advising this student organization.
Four UCA faculty members and ten MBA students had their research presented last month (March 18-21, 2026) in Dallas, Texas, at the 55th Annual Meeting of the Southwest Decision Sciences Institute (SWDS) and Federation of Business Disciplines (FBD) Conference. Drs. Saif Bhuiyan, Alex Chen, Connie McKnight, and Mark McMurtrey participated as well as MBA students Lauren Brogden, Mavis Deku, Samuel Emery, Grant McKnight, Joseph Somervell (also a UCA employee), Erinn Stone, Amy Streett, Julia Vanderwarf, Robert Walker and Nick Watson, as well as recent MSADA graduate Dr. Parvinder Singh, Many of them were able to attend and their research will be published in the forthcoming Proceedings of the Conference. The students represented both UCA and the COB well and did a fantastic job.


Future plans: “I have accepted a position as one of two banker foundation trainees at Simmons Bank. I will work at their headquarters in an 18-month training program rotating through departments such as corporate finance, retail banking, HR, and credit. I am excited to work with one of the best banks in Arkansas to learn how banks operate and contribute to helping communities.”
Future plans: “I will assume an audit position at Ernst & Young in Rogers, Arkansas, starting in September.”
Future plans: “Continue working at Landmark CPAs in the Tax Department.”
Future plans: “After graduation, I intend to start my career as a data analyst and continue developing my technical and analytical skills. I plan on building experience with tools such as SQL, Python, and data visualization, with the long term goal being a senior data analyst.”
Future plans: “Work full time earning certifications, after experiencing work for a while I will consider grad school.”
Future Plans: “Hopefully I’ll reach the job market with enough heat that they find me the best available candidate, but that’s not where I plan on stopping. I would love to go after my masters (or even my doctorate) in the future. Hopefully I can do both as me and my family move forward on our separate and joined journeys.”
Future plans: “After graduation, I plan to continue working in data analytics and use my skills to support data-driven decision-making and improve outcomes within my organization.”
Future plans: “I intend to pursue my doctorate in economics at Florida State University.”
Future plans: “After graduation, I plan to pursue a career in the insurance industry in the Central Arkansas area. I hope to work at an agency that offers a clear path toward becoming a producer. My goal is to continue building my knowledge of insurance and risk management while gaining hands-on experience in the field. I look forward to developing strong professional relationships, growing my skills, and establishing a long-term career helping clients protect what matters most to them.”
Future plans: “I am going to get my master’s in Information Management here at UCA and continue playing on the Women’s Soccer team.”
Future plans: “For the first 6 months after graduation, I plan to go through a 6-month online portfolio school program. So I will not immediately be applying for jobs after graduation. I will be going through an Art Direction program where I will learn everything about Art Direction in Advertising, including designing, creating campaigns, and working with Adobe. Once I complete that program, my goal is to pursue a full-time position in an Advertising Agency!”
Future plans: “To find a job after graduation, connect with other entrepreneurs, and get started on opening my own business.”
Future plans: “I’ve interviewed for a job, and I’m in the onboarding process right now!”
Future plans: “I aimed to begin teaching adjunct classes and take the next steps in my career. I started teaching the semester after I graduated. I use the skills I have gained in my current role and am exploring options for the right next full-time role.”
Future plans: ” I intend to become an auditor for a firm with the future hope of becoming a forensic accountant.”
Future plans: “By utilizing my financial and healthcare administration skills, which I have developed over my academic career and will further develop through my internship, I want to pursue a career with a hospital or healthcare organization to make an impact on their long-term sustainability and achieve more favorable patient outcomes.”
Future plans: “After graduation, I intend to pursue CPA licensure as I work full time as an audit staff.”
Future plans: “After graduating in December, I plan to start working full time in the insurance industry and continue my education through attaining insurance designations.”
Future plans: “After graduation I hope to land an inventory management role here in Central Arkansas. I look forward to applying what I’ve learned here at UCA and my internships at the Allen Lund Company and Tractor Supply Company.”
Future plans: “Upon graduation, I will start my MAcc degree in the fall of 2026. I then plan to prepare and sit for my CPA licensure exam. One day in the future, I plan to open my own consulting firm, focusing my services on small and family-owned businesses. I also aspire to open my own foundation that focuses on youth financial literacy. I also plan to eventually go to seminary and do a two-year Journeyman program with the North American Mission Board.”
Future plans: “Work as a software engineer for a couple of years before eventually transitioning into DevOps or cybersecurity.”
Future Plans: “After graduation, I plan to pursue a career in finance while continuing to grow my business experience. As a licensed pilot, I also hope to explore opportunities in corporate aviation, combining my passion for flying with my professional goals. Long term, I hope to build a career that blends finance and aviation.”